Industry
Social
Services
Android app development
iOS app development
Website development
Platforms
Android
iOS
Web
Bringing Content Ideas to Life
Ideaboarding is a collaboration platform for content marketing professionals to interact, discuss and collaborate on creative projects. Users can share content ideas, curate innovative stories, share ideas and create goal-driven idea collections.
The application works on the idea that content inspiration can come from anywhere and every content demands an audience. With that vision taking the center focus, the app made it easy for people to save ideas, create content, and share them seamlessly across multiple platforms.

Absence of a Powerful Content Collaboration Platform
There was no app or platform in the market for content creators and marketers to collaborate in one place or within an organization at the time. The content space was scattered, and its retrieval was cumbersome while collaboration and idea sharing took creators through multiple channels.
AthenaOwl, the brains behind Ideaboarding, makes exclusive products and apps for marketers. They approached us to create an idea/content platform and website. The client wanted us to build an iOS & Android app, website and develop APIs.

We Made Content Collaboration Easy and Efficient
We kicked off the project in February 2021 and decided to release the app weekly as part of the sprint. We followed Agile methodology, and at the end of each sprint, a potential app increment was delivered each week.
Collecting data from various sources was a challenge, so we came up with the idea of a floating button that could capture the screen and share it easily on the Ideaboarding app.
We Onboarded a Dedicated Team of 6 Experts for Ideaboarding
Our Process
Our approach for Ideaboarding development started with stepping into the content marketer’s shoes and combining that information with technologies that promoted seamlessness.
Conceptualization
- Market understanding
- Competitor analysis
- User interview
Product Design
- User flow
- Journey mapping
- Wireframing
Development
- MVP
- Android, iOS development
- User testing
Deployment
- App Store & Play Store deployment
- Post-launch maintenance
“Ideaboarding was an excellent idea, and the founders had a clear vision of what they wanted from us. Their concept and the user segment they tried to address were perfect. Their vision helped us implement the project well, and we had rapid releases scheduled. We delivered the 1st MVP in 45 days.”
App Features
We integrated market-powered feature sets in the application that made content management easy.
Idea collection
Users could collect ideas from goal-driven collections and organize new ideas for creative endeavors.
Idea collection
Users could collect ideas from goal-driven collections and organize new ideas for creative endeavors.
Discussion board
Users could discuss content ideas. On the other hand, experts could remark and share views on any content strategy on the discussion forum.
Discussion board
Users could discuss content ideas. On the other hand, experts could remark and share views on any content strategy on the discussion forum.
Idea sharing platform
A dynamic platform where the content ideas are shared and implemented was created.
Idea sharing platform
A dynamic platform where the content ideas are shared and implemented was created.
Network building
Easy collaboration across groups and communities was introduced. Users could connect, establish networks, and discuss ideas.
Network building
Easy collaboration across groups and communities was introduced. Users could connect, establish networks, and discuss ideas.
App Modules
User Portal
Users could register, curate, discuss and share content ideas.
- User registration
- Curate, discuss, add and share ideas
- Comment, like, and follow others' pages
- Save content in the catalog section
- Receive notifications

Admin/Super Admin Portal
The platform had an admin panel to oversee and manage user modules.
Key features
- Manage profiles
- Activity management
- Content management
- Push notifications

Technology Stack
We powered the Ideaboarding app with the best technology combinations in the market ensuring that the outcome was a seamless, efficient, and high concurrency-friendly application.
Framework - Flutter
Language - Dart
Architecture - Clean architecture
Analytics- Firebase
Chat - Fluttertalk
OneSignal
APNS
Android app - Firebase
Framework - Flutter
Language - Dart
Architecture - Clean architecture
Analytics- Firebase
Chat - Fluttertalk
OneSignal
APNS
Android app - Firebase
The outcome of our results was a content management system that went on to become a necessary tool for global content marketers.
45 days
1st MVP delivered
8 months
Project Delivery
100%
Client Satisfaction