Services:
Android App Development
Backend development
Front End Development
iOS App development
Industry:
E-commerce
Platforms:
Android, iOS, Web
Client:
Under NDA
A Fashion and Lifestyle Brand Making eCommerce Stylish
The client was a fast fashion eCommerce company established in the year 2001 with myriad options for men, women, and kids. They had established themselves as a global fashion destination with plenty of brick-and-mortar stores all across Australia.
They had good footfalls in their stores and wanted to improve their online presence by having a website and app.
To Rebrand the UI/UX, Deliver the Prototype in 1 Month and the App Within 3 Months
After the changed ownership of the eCommerce fast fashion giant, the new business owner wanted to rebrand and needed a new eCommerce app and website as the previous ones were outdated.
They approached Ailoitte and wanted us to deliver a new website and app within 3 months. The delivery timeline that we decided upon was deployment of a high-fidelity prototype within 4 weeks and the first MVP in 2 months of time.
We Built a Scalable and Efficient App for Android & iOS with a Compelling UI
We kicked off the project in December 2021 with user experience (UX) design. UX is a crucial factor in attracting and retaining visitors to any eCommerce website. We ensured that the eCommerce app adhered to the best UX practices and we experimented with the logo, typography, colors, tone, layout, designs, etc.
We built a scalable and efficient eCommerce App for Android and iOS with the following features.
- Easy access and registration process
- Simple search
- Quick checkout
- Push notifications
- Security
- Data sources integration
- Advanced search options
- Web portal for app management
- Wish list button
- 3rd party API integration
- Payment gateway integration
Ailoitte Formed a Dedicated Team of 7 Experts Who Worked Closely on the Project
Our Process
We followed Agile methodology and at the end of each sprint, a potentially viable app was delivered.
Conceptualization
- Issue identification
- Defining scope
- User interview
Design
- User flow
- Journey mapping
- Wireframing
Development
- Web, Android, and iOS development
- User testing
- Security features
Deployment
- App and Play store deployment
- Website launch
- Post-launch maintenance
“We understood the client’s vision as their customers wanted a highly personalized shopping experience. We customized a responsive eCommerce app with a proper inventory management system and delivered the finished product ahead of schedule and on budget. Intuitive UI/UX, user-friendly fonts and color, Seamless navigation, right features, easy and secure checkout process was our focus throughout for improving the user experience”
App Features
Customer Panel
We engineered the customer version of the eCommerce application with a wide range of immersive, engaging features.
- User Registration
- Product Listing and Details
- Product Wishlist
- Advanced Search
- Status Tracking & Order History
- Multiple Payment Options
- Live Chat
Admin Panel
The admin side of the application was built to make the process of listing, order, and payment management effective.
- Login Credentials
- Dashboard Management
- Manage Users
- Manage Products, Promotions, Rewards, Points
- Order Management
- Sales Management
Advanced Features
We incorporated a variety of advanced feature-sets in the application, ensuring that the app was ready for a global market.
- CMS Integration
- Google Analytics Integration
- Layered Navigation Search
- Web and App Synchronization
Technologies We Chose
We used a robust technology set for the Supdup application, ensuring that the audience - kids - had an engaging experience.
Language - Swift 5.0
Mixpanel
VIPER
Unit Tests - XCTests
Push Notifications - Firebase FCM
Crash reporting - Crashlytics, Fabric, Chat - Custom Firebase
Networking - Moya
Layout SDK - SwiftUI
Maps - Google Maps
Language - Java
Analytics - Mixpanel
Architecture - MVP
Architecture - MVP
Push Notifications, Analytics, Chat - Firebase
Crash reporting - Crashlytics
Networking - Retrofit
Maps - Google Maps
Wireframes & designs - Sketch
Collaboration - Zeplin
Clickable prototype - InVision
User Journey map - Overflow
Languages & framework - NodeJS
Deployment - AWS
Database - MongoDB
File storage - Amazon S3
Media processing -AWS Lambda
Media processing - AWS Elastic Transcoder
Push notifications - Firebase FCM
Background processing - Redis
Language - Swift 5.0
Mixpanel
VIPER
Unit Tests - XCTests
Push Notifications - Firebase FCM
Crash reporting - Crashlytics, Fabric, Chat - Custom Firebase
Networking - Moya
Layout SDK - SwiftUI
Maps - Google Maps
Language - Java
Analytics - Mixpanel
Architecture - MVP
Architecture - MVP
Push Notifications, Analytics, Chat - Firebase
Crash reporting - Crashlytics
Networking - Retrofit
Maps - Google Maps
Wireframes & designs - Sketch
Collaboration - Zeplin
Clickable prototype - InVision
User Journey map - Overflow
Languages & framework - NodeJS
Deployment - AWS
Database - MongoDB
File storage - Amazon S3
Media processing -AWS Lambda
Media processing - AWS Elastic Transcoder
Push notifications - Firebase FCM
Background processing - Redis
How We Made the eCommerce Brand a Global Entity
45 days
1st MVP delivered in
3 months
Project Delivery in
100%
Client Satisfaction
4.5*
Ratings on App Store
150k+
App installs
Client Testimony
"One of my business associates told me about the competent services provided by Ailoitte for another project. We initially approached them for design services and later extended it for app development. Their deep insights and knowledge of our project were praiseworthy.
Their team was a proactive one from Day 1 with accurate and quality results for our eCommerce app. We were truly impressed and satisfied with the results and we highly recommend their services to anyone with a similar need.
"
