Services:

Android App Development

Backend development

Front End Development

iOS App development

Industry:

E-commerce

Platforms:

Android, iOS, Web

Client:

Under NDA

A Fashion and Lifestyle Brand Making eCommerce Stylish

The client was a fast fashion eCommerce company established in the year 2001 with myriad options for men, women, and kids. They had established themselves as a global fashion destination with plenty of brick-and-mortar stores all across Australia.

They had good footfalls in their stores and wanted to improve their online presence by having a website and app.

Challenge

To Rebrand the UI/UX, Deliver the Prototype in 1 Month and the App Within 3 Months

After the changed ownership of the eCommerce fast fashion giant, the new business owner wanted to rebrand and needed a new eCommerce app and website as the previous ones were outdated.

They approached Ailoitte and wanted us to deliver a new website and app within 3 months. The delivery timeline that we decided upon was deployment of a high-fidelity prototype within 4 weeks and the first MVP in 2 months of time.

Solution

We Built a Scalable and Efficient App for Android & iOS with a Compelling UI

We kicked off the project in December 2021 with user experience (UX) design. UX is a crucial factor in attracting and retaining visitors to any eCommerce website. We ensured that the eCommerce app adhered to the best UX practices and we experimented with the logo, typography, colors, tone, layout, designs, etc.

We built a scalable and efficient eCommerce App for Android and iOS with the following features.

  • Easy access and registration process
  • Simple search
  • Quick checkout
  • Push notifications
  • Security
  • Data sources integration
  • Advanced search options
  • Web portal for app management
  • Wish list button
  • 3rd party API integration
  • Payment gateway integration
Team

Ailoitte Formed a Dedicated Team of 7 Experts Who Worked Closely on the Project

01. - Account Manager

Account Manager

01. - Lead developer

Lead developer

02. - Android developer

Android developer

01. - Backend developer

Backend developer

01. - Flutter developers

Flutter developers

Our Process

We followed Agile methodology and at the end of each sprint, a potentially viable app was delivered.

1

Conceptualization

  • Issue identification
  • Defining scope
  • User interview
2

Design

  • User flow
  • Journey mapping
  • Wireframing
3

Development

  • Web, Android, and iOS development
  • User testing
  • Security features
4

Deployment

  • App and Play store deployment
  • Website launch
  • Post-launch maintenance

“We understood the client’s vision as their customers wanted a highly personalized shopping experience. We customized a responsive eCommerce app with a proper inventory management system and delivered the finished product ahead of schedule and on budget. Intuitive UI/UX, user-friendly fonts and color, Seamless navigation, right features, easy and secure checkout process was our focus throughout for improving the user experience”

Sunil Kumar

CEO, AIlotte Technologies

App Features

Customer Panel

We engineered the customer version of the eCommerce application with a wide range of immersive, engaging features.

  • User Registration
  • Product Listing and Details
  • Product Wishlist
  • Advanced Search
  • Status Tracking & Order History
  • Multiple Payment Options
  • Live Chat

Admin Panel

The admin side of the application was built to make the process of listing, order, and payment management effective.

  • Login Credentials
  • Dashboard Management
  • Manage Users
  • Manage Products, Promotions, Rewards, Points
  • Order Management
  • Sales Management

Advanced Features

We incorporated a variety of advanced feature-sets in the application, ensuring that the app was ready for a global market.

  • CMS Integration
  • Google Analytics Integration
  • Layered Navigation Search
  • Web and App Synchronization

Technologies

Technologies We Chose

We used a robust technology set for the Supdup application, ensuring that the audience - kids - had an engaging experience.

Language - Swift 5.0

Mixpanel

VIPER

Unit Tests - XCTests

Push Notifications - Firebase FCM

Crash reporting - Crashlytics, Fabric, Chat - Custom Firebase

Networking - Moya

Layout SDK - SwiftUI

Maps - Google Maps

Language - Java

Analytics - Mixpanel

Architecture - MVP

Architecture - MVP

Push Notifications, Analytics, Chat - Firebase

Crash reporting - Crashlytics

Networking - Retrofit

Maps - Google Maps

Wireframes & designs - Sketch

Collaboration - Zeplin

Clickable prototype - InVision

User Journey map - Overflow

Languages & framework - NodeJS

Deployment - AWS

Database - MongoDB

File storage - Amazon S3

Media processing -AWS Lambda

Media processing - AWS Elastic Transcoder

Push notifications - Firebase FCM

Background processing - Redis

Language - Swift 5.0

Mixpanel

VIPER

Unit Tests - XCTests

Push Notifications - Firebase FCM

Crash reporting - Crashlytics, Fabric, Chat - Custom Firebase

Networking - Moya

Layout SDK - SwiftUI

Maps - Google Maps

Language - Java

Analytics - Mixpanel

Architecture - MVP

Architecture - MVP

Push Notifications, Analytics, Chat - Firebase

Crash reporting - Crashlytics

Networking - Retrofit

Maps - Google Maps

Wireframes & designs - Sketch

Collaboration - Zeplin

Clickable prototype - InVision

User Journey map - Overflow

Languages & framework - NodeJS

Deployment - AWS

Database - MongoDB

File storage - Amazon S3

Media processing -AWS Lambda

Media processing - AWS Elastic Transcoder

Push notifications - Firebase FCM

Background processing - Redis

The Results

How We Made the eCommerce Brand a Global Entity

45 days

1st MVP delivered in

3 months

Project Delivery in

100%

Client Satisfaction

4.5*

Ratings on App Store

150k+

App installs

VISIT WEBSITE
Testimonials

Client Testimony

"One of my business associates told me about the competent services provided by Ailoitte for another project. We initially approached them for design services and later extended it for app development. Their deep insights and knowledge of our project were praiseworthy.
Their team was a proactive one from Day 1 with accurate and quality results for our eCommerce app. We were truly impressed and satisfied with the results and we highly recommend their services to anyone with a similar need. "

- Samuel Lachlan

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