Why Choose Android App Development For Your Business and Startups?

calender May 9, 2023
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Ravi Ranjan

Flutter & Android Developer | Agile Leader

In today’s digital era, mobile apps are really important for businesses. They help businesses talk to their customers, improve their internal processes, and make more money. Since many people use Android phones, it’s crucial for businesses to create strong apps for Android. These apps also help in branding and making a business more visible to the right customers. However, it can be tricky to choose the best Android app development services because there are so many options available.Now, the big question is, should businesses make apps for Android or iOS (Apple’s operating system)? This decision is important, especially for startups. It depends on understanding the target audience and what kind of app you want to offer. Right now, Android is the leader in the market. According to Statista, more than 87% of users prefer Android apps for business compared to 60% for iOS. Android also has a larger share of the mobile operating system market (71.1%) compared to iOS (28.3%). The Google Play store, where Android apps are available, is the biggest app store with over 2.9 million apps.

Android isn’t just on smartphones; it’s also on many other devices like tablets and TVs. It’s used in over 100 languages and serves over 2 billion people worldwide. Because of all this, Android is considered the best choice for mobile app development. Plus, with Google’s support, Android is expected to become even more dominant in the future. So, it’s a good time for startups to focus on developing Android apps.

First, let’s find out what do you mean by Android App Development, why startups should choose Android for app development, and why it is so popular.

What is Android App Development?

Android App Development refers to the process of creating software applications that are designed to run on Android-powered devices, such as smartphones, tablets, smartwatches, and other gadgets. Android app development involves designing, coding, testing, and deploying applications for the Android platform, typically using Java or Kotlin programming languages. It offers many opportunities for businesses, startups, and individual developers.

Importance of Android Application Development

Android app development is important for several reasons, and its significance extends to various stakeholders, including businesses, developers, and end users. Here are some of the key reasons why Android app development is important:

I. Market Share – Android is the most widely used mobile operating system globally, with a significant market share. This means that by developing Android apps, you can reach a vast and diverse user base.

II. Business Growth – For businesses, Android app development can be a critical driver of growth. It allows companies to extend their online presence, connect with customers, and provide additional value through mobile applications.

III. Customer Engagement – Mobile apps provide a direct channel for businesses to engage with customers. You can offer personalized experiences, send notifications, and gather user data to enhance customer relationships.

IV. Revenue Generation – Android apps offer multiple monetization options, including in-app advertisements, in-app purchases, subscription models, and paid apps. This provides businesses with opportunities to generate revenue.

V. Brand Building – A well-designed Android app can help strengthen your brand identity and increase brand recognition. It can create a positive impression and make your brand more accessible to users.

VI. Competitive Advantage – Having a presence on Android devices is essential in a competitive market. If your competitors have Android apps and you don’t, you may lose potential customers to them.

VII. User Convenience – Mobile apps offer users a convenient way to access your services or products. With a well-designed Android app, you can make it easier for customers to interact with your business.

VIII. Global Reach – Android’s global reach means that you can expand your business to international markets more easily. You can reach users in different regions, languages, and demographics.

IX. Scope for Innovation – With every year, Android brings up innovative ideas and trends that symbolize the future. Android platform has the best policies including app development that allows developers of Mobile App Development Company to do experiments and come up with innovative ideas.

X. Data Collection and Analysis – Android apps can collect user data, which can provide valuable insights for improving your products or services. You can use analytics to make informed decisions and refine your app.

XI. Flexibility and Customization – Android is an open-source platform, which means you can customize your app to meet your specific business needs and branding requirements.

Recommended section: How much does it cost to develop an Android app?

Why is Android app development important for business?

Android app development is necessary for businesses for several reasons, and it can have a significant impact on their success and growth. Here are some key aspects why Android app development is important for businesses:

I. Market Share – Android holds a substantial market share in the mobile operating system market. By developing an Android app, businesses can reach a larger audience, potentially increasing their customer base and revenue.

II. Global Reach – Android is popular not only in developed countries but also in emerging markets. This makes it an ideal platform for businesses looking to expand their global reach and tap into a diverse and growing user base.

III. Diverse User Base – Android devices come in a wide range of screen sizes, hardware configurations, and price points. This diversity allows businesses to target a broad spectrum of users with various needs and preferences.

IV. Cost-Effectiveness – Android app development is generally more cost-effective than iOS development. Android is an open-source platform, and there are no licensing fees, making it an attractive option for businesses with budget constraints.

V. Customization – Android offers a high degree of customization, enabling businesses to create unique and branded app experiences. Customization can help in establishing a strong brand presence and improving user engagement.

VI. App Distribution – Publishing apps on the Google Play Store is relatively straightforward, and the approval process is less stringent than Apple’s App Store. This means businesses can get their apps to market more quickly and with less hassle.

VII. Monetization Options – Android provides various monetization options, including in-app advertising, in-app purchases, and subscription models. Businesses can choose the strategy that aligns best with their revenue goals.

VIII. Integration with Google Services – Android is tightly integrated with Google services, such as Google Maps, Firebase, and Google Pay. Leveraging these services can enhance the functionality of the app and improve the user experience.

IX. Customer Engagement – Mobile apps provide a direct channel for businesses to engage with their customers. Android apps can send push notifications, offer personalized content, and gather user data, allowing businesses to tailor their marketing efforts more effectively.

X. Competitive Advantage – Having an Android app can give businesses a competitive edge. It demonstrates that the company is forward-thinking and customer-oriented, which can help attract and retain customers.

XI. Data Analytics – Android apps can collect valuable user data and insights. By analyzing this data, businesses can make data-driven decisions, improve their products or services, and refine their marketing strategies.

XII. Improved Customer Loyalty – A well-designed Android app can enhance customer loyalty by providing a convenient and reliable means of interaction. Frequent app usage can strengthen the customer-business relationship.

In summary, Android app development is essential for businesses looking to expand their customer reach, improve user engagement, stay competitive, and leverage the benefits of the Android platform’s cost-effectiveness and diversity. However, the decision to invest in Android app development should be based on the business’s specific goals, target audience, and budget.

Why should Startups choose Android for App Development?

If you are still in doubt about investing in an Android app for your startup then, here are some reasons that might convince you to firm your decision:

I. Greater User Base.

II. Easy availability of resources.

III. Feature-Rich Applications.

IV. Open-source platform.

V. Faster Deployment.

VI. Easy Integration

VII. Compatibility with multiple devices.

VIII. Build a personalized app.

IX. Higher ROI.

X. Higher Scalability.

I.  Greater user base

Today, numerous users across the world are using Android mobiles. The majority of users globally use Android-powered devices as compared to its contenders, which gives you a large pool of potential users. 

Moreover, not having an Android app for business means losing limitless business opportunities. No business can afford such a loss, especially when there’s cut-throat competition going on in the market. Thus, it is advisable to look for Android application developers to convert your website into an app.

II. Easy availability of resources

Android application development services are primarily based on the base language Java. The programming language, one taught at the graduate level as a compulsory subject, makes it extremely easy for every Android app developer for startup (even freshers) to adopt and learn. 

For a startup, the fact that they have to spend less time and money on developers’ training makes Android the best choice for their app needs.

III. Feature-Rich Applications

With Android, a feature-rich and tailor-made app can be developed as development tools, APIs, and libraries are readily available. In addition, user-friendly apps tend to have more downloads as they are attractive, have all the functionalities that users need, and can navigate easily. It will also likely boost user experience, ratings, and sales in the long run giving you better market recognition.

IV. Open-source platform

Android is an open-source platform, which means startups can access the Android source code and customize their apps more freely. This can help reduce development costs and provide greater flexibility in app design.

V. Faster Deployment

The duration of deployment for iOS apps stretches up to weeks whereas making an Android app live on the Play Store takes only a couple of hours.

This is why most of the Android app development companies recommend choosing Android as a platform. The Android app development process must be a fast affair because the sooner the app is developed, the quicker the business will bloom.

VI. Easy Integration

In terms of integration, Android is a great choice indeed. Ask any Android app development company and they will tell you how easy it is to combine third-party APIs with your Android app. The ease, in turn, positively impacts the total cost and time of the app development in a downward way.

VII. Compatibility with multiple devices

One of the biggest advantages of choosing an Android app over iOS is that there’s no restrictions on devices to be used for building an Android app. The fact that Android allows you to expand your brand across devices and systems makes it a go-to platform for all sectors with interoperability needs.

VIII. Lower Development Costs

Developing for Android is generally more cost-effective because the Android operating system is open source, and there are no stringent hardware requirements. Also, there are no licensing fees, which can be a significant advantage for startups with limited budgets.

IX. Build a personalized app

Another interesting fact or rather a primary pro of choosing Android application development services is that it allows the Android app developers to customize the apps as per the business requirement. This means your business app development will get done with the right requirements which might not have been possible with any other platform.

X. Higher ROI

The larger the user base, the easier it is to achieve excellent ROI. Android has a huge market to target and your investment in Android app development can lead to better returns immediately and on a higher level. To achieve rapid growth, your app must offer something that people really desire and are willing to pay which can lead to high ROI. Therefore, startups can opt for Android app development to cater to an ever-growing market and increase sales.

XI. Higher Scalability

This is another strong reason why businesses aim to become Android-based startups. The platform is not limited to just smartphones, but can also be integrated into devices running on other technologies like IoT(Internet of Things), AR(Artificial Intelligence), and VR(Virtual Reality). This provides a larger scope of scalability for businesses. It is this versatility that shows why businesses across the globe are looking for skilled Android app development companies for startups.

The overall Android app development cost may vary depending on the mobile app development company you choose, the experience of developers as part of the team, app features and functionalities you intend to implement, etc.
If you want to hire dedicated developers for your startup, click here

Android App Development Services

I. Android App Development Consultation

Our team of Android app consultants sit with you to discuss your project, check its technical and market viability and come back with a development plan. We ensure that your Android app is built for success from day one.

II. Android UI/UX Design

At the back of over 40+ Android apps we have built, one thing is clear. Users need apps that would leave a memorable impact on them. At Ailoitte, we know what the users need to make impeccable design approaches.

III. Custom Android App Development

We are an Android application development company known to build apps that run effortlessly across multiple platforms and are engineered to increase business ROI. Every Android software we make, across industries, has become the users’ favorite.

IV. Android Software Testing

We use a range of testing approaches – manual and automated – that ensure your application is quality-checked thoroughly at every stage of development. Every app made in the Ailoitte factory comes with the guarantee of hack and glitch-proof.

V. Android App Porting

Have an existing iOS or Windows app that you want to move to Android? Our team of app migration experts can help you. What is special about our Android app development agency is that we perform app porting with zero downtime.

VI. Multi-Platform Deployment

Our Android development team knows how to get you on every platform in the Android ecosystem. From mobile to wearable, SmartTV, and desktop, we have helped multiple businesses expand their digital presence in record time and within the stipulated budget.

How do Android Apps Generate Revenue?

As per Statista, mobile app revenue is expected to reach 613 billion US dollars by 2025 at an annual growth rate of 9.27%. But since over 97% of Android apps are free on Google Play, how do businesses earn revenue?

Though apps are free on Google Play, they can generate income for businesses with about 98% coming in from in-app purchases. If users want to use premium features, they may have to pay a certain amount as a subscription or a 1-time payment. It is also called a freemium model, which businesses use to earn revenue. Businesses can also start earning revenue by linking their app to Google’s ad network, where targeted ads are displayed on the app. They get a % amount as commission based on the competition and CPC (Cost per click) in the niche.

How to hire Android App Developers at a Reasonable Rate?

Finding and hiring qualified Android app developers at a fair fee necessitates planning and weighing various factors. Freelance marketplaces are a good place to look for developers, some of whom may offer competitive pricing for their Android mobile app development services. Using one of these platforms, you can find qualified and fairly priced developers. It is also worth considering outsourcing development to countries with cheaper labour expenses.

Part-time or contract-based engagements, as well as negotiated terms and fees with developers, may allow you to Hire Android App Developers on a budget. When used collectively, these strategies ensure that you pay a reasonable price for effective app development assistance.

Wrapping Up

We hope the above context of Android app development helped you gain enough knowledge about understanding the platform in depth and why you should invest in Android as your top choice for app development and have a wider audience reach.

Android is undoubtedly the best platform for app development. At moderate prices, high-end software solutions can be built with many possibilities for innovation, opening doors to new prospects. In addition, an engaging and intuitive app gives your business a vast customer base with less conventional marketing. However, the app’s success depends on quality and multiple factors such as easiness, personalization, and strategy. 

If you’re on a hunt to take your business to new heights, and that’s exactly where a reputable and skilled team like Ailoitte comes into play. We’re the professionals of Android app development, ready to uplift your business into the future.

We have a team of highly experienced Android app developers for startups with plenty of experience building futuristic applications across domains and verticals. We follow a well-researched, fail-proof app development process that can help businesses achieve their goals. So what are you waiting for? It’s time to turn your business aspirations into achievements!”Reach out to us for a free consultation for your Android app development needs.


Why Android app development is the right choice for startups?

Android apps are the right choice for startups owing to their easy-to-build interfaces, easy access to resources, excellent user space, high return on investments, better user productivity, and faster-to-run ability, among many other benefits.

Why is an Android app important for business?

An Android app is essential for your business as it helps increase business visibility and brand presence, increase product/service sales, reach out to more customers, and create a loyal customer base.

What is the average cost of Android app development?

The average cost to develop an Android app starts at $30,000 and goes upwards to $300,000+, depending on the type of app, location, features, design, etc.

How much time does it take to develop an Android app?

The time to build an Android mobile app takes from 2 months to 1 year, depending on the type of complexity of the app you wish to develop.

Why is app development important for business?

Mobile app development is essential for any business as it can increase business opportunities, increase sales, improve referral rates, and boost product and service adoption rates.

What are the benefits of Android app development?

The benefits of Android app development are scope for innovation, global reach, easy customization, cost-effective app development solutions, hassle-free Google Play Store submission, robust security, higher sales potential, etc.

What are the best technologies to develop an Android app?

There are several technologies and tools available for developing Android apps, but some of the best ones include Java, Kotlin, React Native, Flutter, and Xamarin.

How to get an app made for your business?

To get an app made for your business, you need to follow the right mobile app development process or choose a good mobile app development company like Ailoitte to develop the app.

Analogue IT Solutions says:

Choosing Android app development for your business and startups offers a myriad of benefits in today’s digital landscape. As someone who understands the importance of leveraging technology to drive growth, I can attest to the immense potential of Android apps in reaching and engaging with a vast audience. However, embarking on this journey requires the expertise and guidance of a reliable partner. With their proven track record of delivering high-quality Android apps tailored to specific business needs, they offer a level of expertise and reliability that sets them apart.

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